azlaplanningdocument

Membership

From AZLA Planning Document

MEMBERSHIP

 

GOAL: AzLA WILL IMPROVE THE RECRUITMENT AND RETENTION OF MEMBERS.

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I. OBJECTIVE: Market to library staff who are not members of AzLA.

a. Market AzLA to Arizona library leaders including ASLAPR, Public, Academic, School, and Special through an annual mailing or via email, in July to members and potential members identified through Arizona Library Directory and other sources.

 

RESPONSIBILITY: Membership Committee

BEGIN: July, yearly

COMPLETE: Ongoing

Membership Chair- 05/06 I created a masterlist of non-members that I gleaned from the Arizona Library Directory and had given that to our previous management team to use as a promotional contact list. Debbie Hanson of our current administration sends out all electronic communication.

TLD 2007 A letter of support sent to GladysAnn Wells at the Arizona State Library expressing the support of TLD in the Arizona State Library's directory of libraries. TLD volunteered to assist with collection of and encouraging the updating of information on an annual basis. Ms. Wells replied that she and the State Library are looking forward to working with TLD and continued improved communications. TLD's Membership Chair Kim Eckoff reiterated the need to include all people who work in libraries into AzLA so that they participate in meetings and the conferences.

Membership Co-Chair, 2007 We will continue to recruit library staff who don't belong to AzLA, especially rural and tribal library staff.  We will create an updated masterlist of non-members and make personal contact with all directors who belong to AzLA and encourage them to support their staff in joining.  We will also consider making personal visits to libraries that don't have any AzLA members among staff.  We plan to attend the 2007 Library Institute in Tucson to recruit members.   In August of 2007 we sent a personal membership invitation to each Arizona librarian who was chosen or considered for the Emerging Leaders Program. 

TLD 2007 Debra LaPlante and Sally Roof who attended AASL in Reno in October, 2007 developed a list of the 15 Teacher-Librarians who attended the conference and encouraged all to join TLD listserv and to encourage all of the T-L in their school district to sign up on the TLD listserv. We hoped that this contact would encourage membership in AzLA and participation at TLD meetings. Their names and emails are attached.

2007 AASL Attendees from Arizona.doc Holly Henley of the Arizona State Library and an intern continue to contact school districts or schools to find the name, phone number and possible email of T-L and people who work in libraries throughout the state.

TLD 2008 Debra LaPlante and Sally Roof have collected 5 lists of potential new AzLA and/or TLD members from: 1) List of AASL members in Arizona provided by ALA; 2) sign-in list at each TLD meeting especially from annual AzLA Conference; 3) list of school districts and schools provided by ASLAPR of T-L and staff in school libraries; 4) current list of TLD  members form AzLA; 5) need list of current subscribers to TLD's listserv. TLD plans to mail merge the lists to communicate to potential new members. Collecting names of attendees at the TLD monthly meetings and encouraging them to join TLD listserv and AzLA and TLD. Grows one or 2 members per month; monthly attendance fluctuates; if 10 or more members attend the meeting; the meeting is considered well attended.

 

b. Make brochures, membership forms, and other materials available at conferences, workshops, and forums conducted by AzLA and any other relevant organizations.

 

RESPONSIBILITY: Membership Committee

BEGIN: Ongoing

COMPLETE: Ongoing

Membership Chair- 05/06 I am in the process of securing a new brochure that should be previewed and edited shortly before the next board meeting. I will make them available to anyone that wants them and plan to bring many to the next conference.

TLD 2006 has developed an insert for the main brochure. Is this still available to be a part of the brochure? This brochure no longer exists, a new one is needed.

Membership Co-Chair, 2007 The new brochure is available and being handed out at various events.  We would like to continue to work with the divisions and SIGs to produce inserts for the brochure.

TLD 2007 At AzLA 2007 Conference with sponsorship of Scholastic Press and Linworth Press presented each attendee to the annual TLD business meeting a bag full of information about TLD with a bookmark of TLD's login procedure for the TLD listserv and membership form to join AzLA. TLD plans to have brochures and a short announcement at the Peggy Sharp presentations in March 2008, with the help and approval of Holly Henley and the Arizona State Library.

 

c. Request list of new members with contact information from the Association’s management company monthly and welcome them via a personalized letter.

RESPONSIBILITY: Membership Committee

BEGIN: Ongoing

COMPLETE: Ongoing

Membership Chair- 05/06 The current state of the database is not conducive to acquiring this information at this time. As the database is cleaned up, hopefully this will be a possibility in the future.

TLD has requested this information but it is not currently available. Hopefully, soon.

Membership Co-Chair,2007 This information is now easily available. Beginning in June 2007 we have sent monthly lists to every division and SIG chair alerting them to their new members. 

TLD 2007 Linda Renfro wrote welcome letters to new AzLA TLD members when AzLA Membership notified her of a recent member.

TLD 2008 Tanya Molina and Linda Renfro will continue to write welcome letters to new TLD members

 

d. Use technology to solicit new members; use Arizona Library Directory and other sources to recruit new members by email in September.

RESPONSIBILITY: Membership Committee

BEGIN: September yearly

COMPLETE: Ongoing

Renewal notices sent to non-renewed members, but not non-members.

TLD 2008 With cooperation with ADE, staff has communicated with principals of schools throughout the state in order to communicate with school librarians or school media specialist training and outreach that ADE has to offer.

CO-Chair, Membership Committee, 2008 We will create a PowerPoint presentation to send to potential members, touting the benefits of AzLA.

Co-Chair, Membership Committee, 2008 Create a list of bulleted advantages of becoming a member on the web page.

 

e. Identify three to five scholarship recipients for Arizona State Library, Archives, and Public Records for conference scholarships for AzLA members.

RESPONSIBILITY: Membership Committee

BEGIN: Prior to conference

COMPLETE: Ongoing

Membership Chair- 05 Waiting to hear back from Stephanie Gerding from the State Library to make Continuing Education Grants available to AzLA members for conference scholarships. We did this last year, but it was very close to the conference so no one responded.

Membership Chair- 06 - 11 scholarships (see below)

Membership Co-Chair, 2007 In 2006, 11 scholarships were funded by ASLAP.  We would like to continue to fund scholarships to conference for 2007.

Membership Co-Chair, 2007 AzLA sponsored 7 $100 scholarships to the 2007 conference.  We'd like to make this an annual opportunity. 

 

f. Encourage members who are directors to market the association to paraprofessional staff.

 

RESPONSIBILITY: Executive Board, Membership Committee

BEGIN: Ongoing

COMPLETE: Ongoing

Membership Chair- 05/06 I am in the process of investigating using the Arizona Community College Directors group for a survey group. I would like to ask them if they are members, why or why not, what would they like to see, what would make them feel like they are getting more out of AzLA, etc. This would also serve as a marketing tool.- Did not get any response

TLD 2006 encourages the paraprofessionals in our districts to join AzLA and to become members of the TLD listserv. TLD 2007 TLD's Membership Chair Kim Eckoff reiterated the need to include all people who work in libraries into AzLA so that they participate in meetings and the conferences.

Membership Co-Chair,2007 We are in the process of creating a list of directors who belong to AzLA; we will then begin contacting them and urging them to market the association to paraprofessional staff.

Co-Chair Membership Committee, 2008 Send emails and information to libraries who have been featured in On the PL Road.

 

g. Solicit membership from conference attendees who are not AzLA members.

RESPONSIBILITY: Association Management Company, Membership Committee

BEGIN: Following annual conference

COMPLETE: 6 weeks after annual conference

Membership Chair- 05/06 I will be working with Debbie this year to identify who came to the conference that was not a member, then send out information to them. (changed positions within the association- continued by new committee chairs)

TLD 2006 holds a meeting at the conference. This meeting is advertised on the listserv and in the conference program. Through this meeting we inform attendees of what TLD and AzLA can do for them and attract new members. TLD 2007 Promoting TLD of AzLA at the bi-annual AASL Conference in Reno, NV October 24-28, 2007. This was definitely accomplished. See attached list of Arizona attendees.2007 AASL Attendees from Arizona.doc

Membership Co-Chair, 2007 We plan to contact all attendees of the 2007 conference who are not members within 6 weeks after the conference ends.

Membership Co-Chair, 2008 A list of non-member conference attendees was generated in January 2008.  An email blast was sent to each of the attendees inviting them to join the association. TLD 2008 This plan will be implemented again for the AzLA 2008 December 2008 conference.

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II. OBJECTIVE: Market to Library Science students.

Current Status: AzLA recognizes the importance of developing strong ties with future librarians.

a. Provide career information and mentoring opportunities to Library Science students.

 

RESPONSIBILITY: SIRLS Committee/Leadership Development Committee

BEGIN: Ongoing

COMPLETE: Ongoing

SIRLS responsibility

TLD 2006 During the 2006 fall semester, several TLD members participated in a blog with Judi Moreillon's SIRLS class. We answered and posted questions to the students. Judi is a TLD member and suggested that her students attend our meetings and the AzLA conference.

TLD 2007 Judi Moreillon's SIRLS class attended the TLD business meeting at AzLA Conference 2007 to observe professional conference and sessions.

TLD 2008 Holly Henley's SIRLS class will attend TLD March 3, 2008 business meeting at Camelback HS Phoenix.

 

b. Promote website to students to promote AzLA activities. Explore creating a link from SIRLS Web site to AzLA Web site.

 

RESPONSIBILITY: SIRLS Advisory Committee

BEGIN: Ongoing

COMPLETE: Ongoing

I asked Affiniscape to provide the SIRLS link, and they added it.

TLD 2008 Would like to have a link from AzLA Website to AASL website, forum and blog site. Was this ever completed?

 

c. Offer annual reception at AzLA Conference to recruit and honor Library Science students and/or new members.

 

RESPONSIBILITY: Membership Committee

BEGIN: Ongoing

COMPLETE: Ongoing

Membership Chair- 05/06 At Conference, Registration will give out "new member" ribbons. At the reception at conference this year, I am having small gifts for the new members. Also a representative from SIRLS will speak at the reception, as well as, Deborah welcoming new members.

TLD 2007 Helping to promote ALA Emerging Leaders by identifying and sponsoring candidates. AASL can send 2 members each year from each state. This last statement is no longer available. The AASL scholarships are rotated among the regions of the country.

 

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III. OBJECTIVE: Market to trustees and friends.

 

a. Encourage members who are library directors to market/disseminate AzLA information to their friends and trustees.

 

RESPONSIBILITY: President

BEGIN: Ongoing

COMPLETE: Ongoing

 

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IV. OBJECTIVE: Market AzLA through its special interest groups and divisions.

 

a. Distribute membership informational brochures to chairs at AzLA orientation.

 

RESPONSIBILITY: Membership Committee

BEGIN: Ongoing

COMPLETE: Ongoing

Membership Chair- 05/06 I bring them everywhere I go in conjunction with AzLA.

Membership Co-Chair 2007 -- Brochures were available at the membership booth at the 2007 conference.

 

b. Membership Committee will work with the special interest groups, committees, and divisions to develop and update promotional flyers and website updates, by annual conference.

 

RESPONSIBILITY: Membership Committee, and all Special Interest Group, Committee and Division Chairs

BEGIN: Ongoing

COMPLETE: Ongoing

Membership Chair- 05/06 I have called for any groups that wish to design a brochure, bookmark, etc, to get those to me. I will distribute them at the membership booth at conference and at the meetings. SIRLS committee designed a great informational piece that is available.

 

c. Assist the chairs and members of Special Interest Groups and Divisions to take an active role in recruiting members for their units (e.g., hold a workshop on how to attract members, how to market the unit). For example, each SIG and Division could have an insert for the membership brochure.

 

RESPONSIBILITY: Membership Committee, all Special Interest Group, Committee, and Division Chairs

BEGIN: January 2005

COMPLETE: Ongoing

See above.

TLD 2007 A bookmark was placed in AzLA brochure or TLD "goody" bag. Was this provided by membership? Thank you it was great!